Insights

Insights

A running record of what we are learning about the agentic web, agent readiness, automation and the technology underneath it. This hub is new, built to grow as our applied work does.

What we cover

Topics this hub will track

The Agentic Web

What changes when AI agents, not just people and search crawlers, are regular visitors to a website.

Agent Readiness

The dimensions that determine whether a business can be discovered, understood and acted on by an agent.

AI agents

How agents built on ChatGPT, Claude, Gemini and similar systems find, evaluate and interact with businesses.

Automation

Practical patterns for operational AI agents and autonomous workflows inside a business.

Emerging technology

Developments in structured data, MCP/WebMCP and agent protocols worth tracking.

Technical guides

Implementation detail for teams doing the remediation work themselves.

A note on content

Educational proof, not manufactured social proof

We would rather publish nothing than publish something invented. Articles, case studies and technical guides will appear here as we complete real audits and implementations, explained in enough depth to be useful on their own.